adidas
David Beckham

Influencer media kits for the launch of the adidas x David Beckham Predator 24 and Originals apparel collection. The box was designed to mirror the style of the boots and apparel, featuring the adidas Originals repeat pattern design. The box has a cut-out section on the inside lid to hold a premium note from David Beckham, a recess platform for the boots which lifts out to reveal a hidden recess area underneath for the apparel.

Hinged-lid box, lift-out platform, translucent paper overlay, full-colour print with spot varnish, Curious Matter Adiron Blue paper by ArjoWiggins Antalis.

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