Arla
Poo Performance

Bespoke ‘Miniature Milk Tankers’ to celebrate the launch of a brand new trial initiative from Arla - Forward Thinking Dairy. Using manure from around 500 cows, Arla is getting in gear with its sustainability efforts and transforming cow poo into vehicle-friendly fuel.

Through clever cardboard engineering, using only folding box board and greyboard components, we created a cardboard replica that was both 100% recyclable and matched the sustainable efforts of the trial.

Printed full-colour, presented in a mounted corrugated outer box with an open aperture for viewing.